MDes Design Innovation & Service Design

Haldane Building, 14 students

Design Innovation is focused on human-centred design – looking at the way the world works and identifying ways it might be better, either through big systemic changes or small interventions that help individuals: the future of work and education, the impact of social isolation, the need for better urban transport, attitudes to end of life care, the role of the city environment on mental health and physical wellbeing.

The transformation from a manufacturing to an experience economy has led to the emergence of a design discipline focused on the systems and services that define many of our everyday interactions. Service Design puts human experience and aspiration at the heart of the design process by ensuring that experiences are meaningful and targeted towards people’s needs and abilities.

At the School of Innovation and Technology, Service Design is taught as a means of applying design processes to complex problems, combining artefacts and interactions to produce services that exist, unfold and evolve in both space and time. The programme focuses on the social value of service design, as well as its economic importance – addressing real problems that affect real people, understanding issues from the stakeholder’s point of view.

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